The Rise of the Chief Energy Officer: Fleet Decarbonisation Becomes Strategic
By the CEO, Fraikin | 25 June 2025

Fleet decarbonisation has become a core business priority. Rising regulatory pressure, energy costs, and customer expectations are making energy and mobility strategy a board-level issue.
At Fraikin, we support small, medium, and large fleet operators across sectors—from logistics and construction to retail, healthcare, and the public sector. Our customers operate a diverse mix of commercial vehicle brands and energy technologies, including electric, hybrid, biofuel, and other low-emission solutions.
No two fleets are the same, but the shift is clear: decarbonisation demands a holistic approach—vehicles, energy, infrastructure, operations, and lifecycle management must align.
We’re also seeing the emergence of the Chief Energy Officer—often unlabelled, but increasingly vital. This role bridges fleet operations, energy sourcing, compliance, and financial impact under growing scrutiny.
Under our DRIVE28 strategy, Fraikin is targeting 40% low-emission vehicles by 2035, supporting customers through full-service leasing, energy partnerships, and expert advisory.
The transition is happening. Leaders who act now will shape the next decade of performance and competitiveness.